Here it is, Apple’s first iPad TV ad is out. It was aired during last night’s Oscars coverage.
It’s always a big moment when Apple releases a new commercial, we’re use to their creativity and to their colourful, animated ad videos.
Well this one is not quite the same, nothing really that exciting about it. We just see the hand of a man at home picking up the iPad to check out videos, read the New York Times, flip through book pages and check his private mails.
Anyway, choosing the Oscars to release the ad is not common, in 1984 Apple released the ad that launched the Macintosh computer during the third quarter of the Super Bowl. That ad definitely marked everyones mind by its originality.
The iPad’s ad shows it as a mainstream device for private entertainment. It will be on sale in the US for $499 on the 3rd of April and it will hit the stores in the UK in late April. Stay put!